Since this is the first issue of 33 Celsius, let’s have a little dive into some of the concepts that’ll be used in all future issues of this newsletter.

The most critical concept we need to tackle first is: TIME.

Time will prove to be the most essential building block in your mission to achieving $10K/month.

So let’s begin with a piss-poor example of time management.

Below is an example of how to magically transform your time into garbage:


twitter growth fail

=== Time Vs. Money ===

The 33 Celsius formula has broken things down so that $10K becomes achievable $33/hr at a time over a 10-hour work day.

In the beginning, some of your income streams will require more of your time than others.

Example: income streams require your physical involvement (ex; cleaning), will strain your 10-hour day.

Selling digital prints on Etsy, on the other hand, only requires the time needed to set things up.

There are no hard rules.

The goal is for you to reach the target of $10K/month and that will likely require to you adjust accordingly.

=== 10K Gross Vs. 10K Net ===

No one talks about this.

What are you actually aiming for?

Do you want to keep the whole $10K you bring in for your month?

Or would you be contented with what’s left AFTER expenses and taxes have been deducted?

This newsletter is based in the province of Ontario in Canada.

Someone grossing $10K/month in Ontario will be left with $7470.41 after taxes.

You still haven’t deducted the gas, advertising or any other costs that went into generating that gross 10K.

Let’s say you spent $1000 in order to hit that gross 10K – you’re then left with less than $6500 for your month (even then you’re still far ahead of the majority).

Sure does leave you with something to think about, doesn’t it?

If you wanted $10K/month NET, using the scenario above…

…you’d have to bring in roughly $14,583.33 GROSS to do it.

This would take you from the $33/hr mark to $48.61/hr.

=== 33C Essential Reads ===

Smart Brevity – Attention spans keep on shrinking. This book will show you how to stand out with writing that’s brief but noteworthy.

Cults by Max Cutler – Use this knowledge wisely. Cult leaders can tap minds deeper than any social media & this title shows you exactly how.

Mindset by Carol Dweck – You’ll get A LOT of knowledge from this newsletter, but getting to $10K/month also requires knowing how to control your mind.

The Ultimate Marketing Plan – An absolute classic. Smartly written, easily digestible.

Start With No – Negotiating skills are essential to your mission. Knowing how to negotiate could mark the difference between $33/hr and $10/hr.


This Shit is Serious

If the folks over at the American Pet Products Association are right, then 87 million U.S. households have at least one dog.

The average American spends $730/year per dog.

The above-average American spends a whole lot more than that.

Example: Gucci sells designer dog bowls.

Those designer dog bowls start around $800.

You read that correctly.

Either way, dogs are an expensive habit to maintain.

Poop scooping companies across North America are charging $20-$25 per dog, per visit for their services.

Obviously, the more dogs a person has, the more frequent the need to have someone scoop up those dook-bombs.

So let’s say you find a two-dog household that would like to have their grass de-mined 3 times a week. It wouldn’t be unreasonable to charge $60 for that order.

You’d have to service about 42 households a week to be on pace for $10k/month.

Can this service be 33eed?

You’re damn right it can.

Canine patties might be off-putting, but they’re relatively quick and easy to pick up.

Startup costs are about as cheap as it gets: A spade from the local dollar store and bags.

Hell, you don’t even need to buy bags, you could use the ones you got from the grocery store.

No money to advertise?

Knock on doors.

Your biggest challenge with this model?

Route building.

There is a definite science to building routes.

Ask any delivery company – getting each destination aligned in the proper order is essential.

The real profitability is not in the time spent in actually picking up the poop piles, but the time spent getting from one job to another.

What’s great about this is that it’s a business that lacks appeal.

It’s gross, it’s boring, it stinks and it’s especially unpleasant on rainy days.

But the demand is high, and the competition’s low.