If there’s one type of book I can’t stop reading, its the venerable biography.
What I love about biographies is they carry the gripping weight of a novel, as you’re reading up about someone’s life story, but you’re also getting a glimpse into how something successful works.

More often than not, what ended up succeeding in the end was usually the result of much hard work.

In some cases, there was also a lot of heartbreak. And depression. And maybe even some bankruptcy thrown in.

Which brings us to the biggest problem we have these days.

I don’t think there’s ever been a time in history where people have been more collectively allergic to putting in the sweat to get results.

On the other hand, that’s not always a bad thing.

Take Zack “Danger” Brown of Columbus , Ohio.

Never heard of him?

Well, if you didn’t hear about his exploits the first time around, what you’re hearing now will probably be the last you’ll hear of him.

In 2016, Zack had a hankering for potato salad.

Instead of merely whipping some up or heading to the grocery store to buy some, he decided to post his yen for spud salad on Kickstarter.

Of course, this all started as a joke.

And this goes to show that you never quite know how what you put out there will land with the public.

In Zack’s case, potato salad was a BIG deal for people – as in, it’s serious enough that almost 7000 people supported Zack’s Kickstarter project.

End result: while Zack is by no means a rich man today, his Kickstarter campaign still left him $55,492 richer.

While there was some R & D involved, you can be sure it was a micro-fraction of what other entrepreneurs are paying to develop things like bionic workout suits, smart devices – even board games.

Time was clearly not much of a factor as the whole campaign coasted largely on the strength of some short copy and an equally short video.

As mentioned earlier, Zack has pretty much disappeared since the Kickstarter potato salad project.

Hopefully, he put that $55,000 to good use, because this certainly was very likely a once-in-a-lifetime opportunity.

But it does go to show that if you have some spare time on your hands and you can leverage something you were going to do anyways (like make yourself a meal), why not roll the dice?

This, of course, is NOT a business model by any stretch.

Zack’s exact stunt is unlikely to ever work again, but it’s the spirit behind it that counts.

Think about this more as a time management challenge – what are you already doing in your life that can make you money?

How much extra time could you take out of your day to apply to this endeavor?

Just some food for thought.


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